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GM Tuner Tour Invades HIN LA

by Andy Williamson and Adam Dettloff Filed Under:

HIN LA is always a huge show and this year sure didn’t disappoint. With big expectations and eager to build on the success of the season opener, the GM Tuner Tour headed to Los Angeles for the 2nd HIN show at the LA Convention Center.

The GM Tuner Tour placement was exceptional. We had prime positioning in close proximity to the Boost Mobile stage. Overflow from the stage added to the already steady traffic moving through the GM Tuner Tour display all night long. Crowds remained heavy all around the GM VIP Studio. A steady stream of people moved into the studio to have their pictures taken with the gmtunersource.com models and the Pontiac Solstice SD-290. The radical speedster design of the Solstice SD-290 was the perfect draw for this crowd. Many VIP Studio participants were eager for the chance to come into the studio just to get an up-close look at the Solstice. A consistent lineup of people waited for their turn in the studio and resulted in 1337 consumer photos taken. This represents our highest throughput for the VIP Studio beating our previous best from HIN San Mateo two weeks prior.

Consumers were also eager to sign up for their chance to win a Pontiac G8. The newly added 50 Cent G8 banner featuring the Rides Magazine cover helped generate additional exposure for the 50 Cent G8. If you have a chance to make it out to a show where the GM Tuner Tour is present, make sure to signup to win a G8!

Tuner designer and builders Neil Tjin and Jason Whitfield were both on hand to support their vehicles that where located in the GM booth. L.A. was the first public showing of the updated Tjn Edition Solstice and crowd response was extremely strong. The media was also excited about Neil’s Soltsice and lots of questions for him on the car. Neil conducted multiple interviews regarding the car from within the GM Tuner Tour display. Jason Whitfield also fielded a variety of technical questions regarding his 9-second Cobalt and shared his ECOtec expertise with interested enthusiasts. Jason’s ECOtec powered Chevy Aveo also grabbed it’s fair share of attention, as the line for the VIP Studio ran right past the Aveo giving many people a chance to take a closer look at the Aveo as they waited their turn in front of the camera.

The event was amazing and a huge success! The tour is off to NOPI West Palm Beach, FL. At this event there will be ECOtecs Drifting, Drag Racing and showing their vehicles. We also have our first ever GM VIP ECOtec Owners Meet on April 5^th. So make sure to get your tickets and come by and say hello to the GM Tuner Tour staff!

Lots more pictures over on Flickr. Check 'em out.